To optimize your website you can hire the top SEO company services and then you will get the best information from them. They will provide you information about the content you have to upload and the other things which help in getting ranked on the browsing. You can get the digital marketing companies UAE and they will tell you in the in depth information which is related to things other than your main content. These things are often hidden or people will not take notice of these things but you will get great advantage of these things if you use them properly. To know about these things you have to read this below till end:
Tags: These are very important in getting ranked on Google as people will search using these tags and if you have the relevant tags on your website then your content will be shown on the top pages of the search and people will most likely to open your website and spend a good time there. There are different kinds of tags which you need to use some of them are header tags which you use in your headings and some of them you will use in your sub-headings and also you can use them with your images to get ranked better.
Internal links: People will often give more emphasis to the external links while the internal links are also very important to use. You need to use these links so that people will get to the other pages of your website and also it will help you in getting to the high level ranked by search engines. These engines will take your page to top when your each page is getting searched and viewed more times.
Link: You need to add some links to your pages as they will get a better chance to get ranked but there should be a limit to use these links in your pages. You cannot just stuff your page with lots of links because Google will not like that. You will not get any penalty for that but you will also get low chances of getting ranked so you have to avoid these mistakes and play a fair game to get to the upper levels of success. When you add too much links in one article then it will look odd.